August 11th, 2025 marked a milestone for ROYAL Lighting — a "trust grand slam" day:
On the same day, it won the "Preferred Recommended Brand" from Shi Jie Ying xiang Li's "Quality Selection" campaign and secured PICC Product Liability Insurance. Combined with its existing endorsements — Asian Canoeing Champion Huang Qiaoli, CCTV Power Brand, and dozens of domestic/international certifications (e.g., CE, ATEX, Explosion-proof certification, CCC, ISO9001,etc.) — ROYAL has built a five-layer trust system, making every light a confident choice.
▍1. Champion's Endorsement: Professional Approval
Huang Qiaoli (Asian Canoeing Champion), with her pursuit of "durability, safety, and peak performance", aligns perfectly with ROYAL's R&D philosophy. From industrial workshops to explosion-proof sites, every fixture undergoes "champion-level testing" (stability in extreme environments, damage resistance, etc.). Her endorsement is a professional athlete's seal of approval for ROYAL 's technical strength.
▍2. CCTV Recommendation: National Media's Strict screen
Joining CCTV's "Power Brand" in April 2025, ROYAL passed evaluations of technology, reputation, and social responsibility:
Cutting-edge Tech: Holding dozens of LED patents, with innovations like smart microwave radar sensing and non-electrified fiber optic lighting.
Strong Reputation: Serving top enterprises (e.g., Baosteel, CRRC) and exporting to over 40 countries/regions.
Green Commitment: Leading in "carbon-neutral lighting" (e.g., 100W fixtures replace 500W traditional lamps, saving 3,000+ kWh/year).
Earning recognition as a national-level lighting leader.
▍3. Shijie Yingxiangli Certification: Won "Preferred Brand" on Aug 11
In Shijie Yingxiangli's "Quality Selection" campaign, ROYAL stood out for its "product strength, innovation, and credibility":
Product Strength: Light efficiency, lifespan, and stability surpass industry averages.
Innovation: Smart dimming, explosion-proof design, and more impressed judges.
Credibility: Top scores in user repurchase rate and reputation surveys.
The "Preferred Recommended Brand" title makes ROYAL a "quality benchmark" endorsed by media.
▍4. PICC Insurance: Risk Protection (Aug 11 Launch)
On the same day, all ROYAL products were covered by PICC Product Liability Insurance. In case of quality-related personal injury or property damage, prompt compensation is guaranteed — a "safety net" for users and a testament to ROYAL 's confidence in its products.
▍5. Global Certifications: International Proof of Strength
Based in Suzhou, a high-tech enterprise integrating R&D, production, sales, and service, ROYAL holds a "certification grand slam":
Domestic: ISO9001, Class-I Municipal Road Lighting Qualification, Explosion-proof Certification, CCC/CQC, etc.
International: CE, ATEX, EMC, LVD, IECEX, meeting strict EU/global standards.
From petrochemical plants, coal mines, and precision manufacturing to cold chain, outdoor, and stadiums, ROYAL adapts to all scenarios with "international standards" — plus a "5-year warranty + lifetime maintenance" service system setting an industry benchmark.
From a champion's professional perspective to CCTV's authority, media curation, insurance protection, and global certifications —
ROYAL Lighting proves that choosing ROYAL means choosing "champion quality + national media recognition + media selection + risk coverage + international standards", letting every beam of light shine with trust and assurance.
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